�1���� Scope����������
�2���� References
�3���� Definitions
������� 3.1���� Terms defined elsewhere�������
������� 3.2���� Terms defined in this Recommendation�����������
�4���� Abbreviations and acronyms�������������
�5���� Conventions������������
�6���� Overview of audience measurement of digital signage services���������
������� 6.1���� Introduction�
������� 6.2���� Functional blocks related to audience measurement��
������� 6.3���� Considerations������������
�7���� Functional requirements����
������� 7.1���� General requirements�������������
��� ����7.2���� Requirements for audience measurement architecture�������������
������� 7.3���� Requirements for interfaces between AM aggregation and
stakeholder/DS application����
������� 7.4���� Requirements for controlling AM clients�����������
������� 7.5���� Requirements for interface between AM aggregation and AM
clients��
������� 7.6���� Requirements for privacy protection��
�8���� Configuration and operations to provide audience measurement data�����������
������� 8.1���� Configuration for audience measurement data�������������
������� 8.2���� Measurement report request for audience measurement data��������������
������� 8.3���� Measurement report for audience measurement data
�9���� Metadata to provide audience measurement data��
������� 9.1���� Metadata for audience information����
������� 9.2���� Metadata for environmental information��������
������� 9.3���� Metadata for configuration information�����������
������� 9.4���� Metadata for measurement report request information�����������
������� 9.5���� Metadata for measurement report package information����������
������� 9.6���� Metadata for measurement report information������������
Appendix I � Use cases of digital signage services with audience measurement
functionality����
������� I.1���� Audience measurement without user interaction from the public
users
������� I.2���� Audience measurement with user interaction from the active
users������
������� I.3���� Audience measurement based on ambient information from digital
signage terminal����
Bibliography����