Description

As digital transformation percolates different industries, how can fashion remain behind? 

With the rise of consumer power, the fashion industry is now increasingly seeking to leverage frontier technologies such as metaverse to comprehend customer behavior, respond to market trends and tailor their retail information. In this quest, brands are also aiming to capitalize on the growing interest in immersive digital experiences bestowed by the metaverse for shopping, while also adopting sustainable procurement chains for their products. 

This fire-side chat provided insights on how the fashion industry is now embracing the metaverse to improve existing business and retail processes and customer experiences across their value chains.  

Target Audience

Participation is open to the ITU Member States, Sector Members, Associates, ITU Academia, and to any individual from a country that is a member of the ITU and who wishes to contribute to the work. This includes individuals who are also members of international, regional and national organizations. Participation to the webinar is free of charge. 

Note: The views and opinions expressed by the presenters during this event are solely those of the individual speakers and do not necessarily represent, reflect, or constitute the official stance, policy, or position of the International Telecommunication Union (ITU) or its secretariat.